Ian Maltbey

Experience

Collaborated with sales, creative, and marketing teams to gather assets, define targeting parameters, and align on campaign goals
Built and QA’d ad tags, tracking pixels, and placements using tools like Google Campaign Manager (CM360), ensuring proper functionality and data accuracy
Monitored live campaigns for pacing, delivery, and performance, making real-time adjustments to optimize results and meet KPIs
Troubleshot technical issues related to ad serving, viewability, and cross-device targeting, ensuring minimal downtime and full accountability

Performed the set-up, calibration, testing and troubleshooting of circuits, components, instruments and mechanical assemblies
Determined and developed test specifications, methods and procedures from blueprints, drawings and diagrams
Tested and troubleshot assemblies
Completed rework on assemblies and/or systems as a result of testing
Prepared technical reports summarizing findings and recommending solutions to technical problems

Lead development on multiple e-commerce web applications designed for local financing companies
Involved at every level of the design process, including back end coding, user interface design, and database management and optimization
Added new features and upgraded existing features based on evolving customer needs

Junior Status

4.0 GPA, Phi Theta Kappa